Cookie Policy

This Cookie Policy explains how ProShotsAI (operated by UpVision GmbH) uses cookies and similar tracking technologies on proshotsai.com. It describes what these technologies are, why we use them, and your rights to control them.

By continuing to use our website, you consent to the use of cookies as described in this policy. You may withdraw consent at any time by adjusting your browser or cookie settings.

Cookies are small text files placed on your device when you visit a website. They allow the website to remember information about your visit — such as login state, language preferences, and browsing behavior.

Similar technologies include web beacons (tracking pixels), local storage, and session storage. We use the term "cookies" in this policy to refer to all such technologies.

• Essential cookies — Required for the website to function. They enable authentication, security, and core features. These cannot be disabled.
• Preference cookies — Remember your settings such as currency and language preferences.
• Analytics cookies — Help us understand how visitors use our site so we can improve it. Data is collected anonymously or pseudonymously.
• Advertising & tracking cookies — Set by our advertising partners (Google, Meta) to measure ad performance, enable retargeting, and build audiences. These require your consent.

The following cookies are set on our website:

Google Analytics & Google Ads Pixel
We use Google Analytics to measure site performance and user behavior. We also use the Google Ads conversion pixel to track when visitors who clicked a Google ad go on to make a purchase. This helps us understand which campaigns are effective and optimize our ad spend.

Meta Pixel (Facebook & Instagram)
We use the Meta Pixel to measure conversions from our Facebook and Instagram advertising campaigns. When you visit our site, the Meta Pixel may record events such as page views, add-to-cart actions, and purchases. This data is used to:

• Attribute purchases to specific ad campaigns
• Create Custom Audiences (retargeting people who visited but didn't purchase)
• Build Lookalike Audiences to find new potential customers similar to existing ones

The Meta Pixel transmits data to Meta Platforms, Inc., which processes it in accordance with its Data Policy.

In addition to the cookies listed above, the following third-party services may set cookies:

• Stripe — sets cookies to enable secure payment processing and fraud prevention.

You can control and delete cookies through your browser settings. Most browsers allow you to block or delete all or specific cookies. Note that disabling essential cookies will break core functionality such as login.

Manage cookies in your browser:

• Google Chrome
• Mozilla Firefox
• Safari
• Microsoft Edge

To opt out of Google Analytics specifically: Google Analytics Opt-out Browser Add-on.

To opt out of Meta advertising: visit your Facebook Ad Preferences.

For broader digital advertising opt-outs: Digital Advertising Alliance or Your Online Choices (EU).

Some browsers transmit a "Do Not Track" signal to websites. Our website does not currently respond to these signals. You can control tracking through the options described in Section 7.

We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We recommend reviewing this page periodically.

UpVision GmbH
Haldenstrasse 13, 2503 Biel, Switzerland
Email: privacy@proshotsai.com